Mahindra and Mahindra plans new mass-market SUV; eyes lowest-price slot

<div dir="ltr" style="text-align: left;" trbidi="on"> <span style="background-color: white; font-family: arial, sans-serif; font-size: 14px; line-height: 17.993711471557617px;">The company is currently working on 2-3 platforms for this new SUV, which it plans to launch beginning 2015 at a price even below that of Scorpio.</span><div> <div class="float8" style="background-color: white; clear: both; color: #333333; font-family: arial, sans-serif; font-size: 12px; line-height: 15.960000038146973px; margin: 0px auto -3px; width: 628px;"> <div class="img"> <div style="font-size: 12px; line-height: 1.333em; margin-top: 4px;"> <img alt="Mahindra and Mahindra plans new mass-market SUV; eyes lowest-price slot (© AP)" class="img1" height="369" src="http://kaw.stb.s-msn.com/i/F4/472272B6CB977F8A2C377A14B627C.jpg" style="border: 1px solid rgb(181, 181, 181); padding: 1px;" title="Mahindra and Mahindra plans new mass-market SUV; eyes lowest-price slot (© AP)" width="624" /></div> <div class="copyright" style="border-bottom-color: rgb(225, 225, 225); border-bottom-style: solid; border-bottom-width: 1px; color: #999999; font-size: 10px; line-height: 1.2em; margin-right: 3px; margin-top: -9px; padding-bottom: 2px;"> AP</div> </div> </div> <div style="background-color: white; color: #333333; font-family: arial, sans-serif; font-size: 12px; line-height: 1.333em;"> Davos: After huge success of its existing models like Scorpio and XUV 500, auto major Mahindra and Mahindra (M&M) is working on a new mass-market SUV and plans to position it as the lowest-price vehicle in this segment.</div> <div style="background-color: white; color: #333333; font-family: arial, sans-serif; font-size: 12px; line-height: 1.333em;"> The company is currently working on 2-3 platforms for this new SUV, which it plans to launch beginning 2015 at a price even below that of Scorpio, senior executive Pawan Goenka told PTI in an interview here.</div> <div style="background-color: white; color: #333333; font-family: arial, sans-serif; font-size: 12px; line-height: 1.333em;"> Goenka, executive director and President (Automotive and Farm Equipments) at M&M, was here for the World Economic Forum Annual Meeting, which was held from January 21-25.</div> <div style="background-color: white; color: #333333; font-family: arial, sans-serif; font-size: 12px; line-height: 1.333em;"> Mahindra group, a $17 billion multinational group employing over 185,000 people in over 100 countries, is a major player in automotive business through its flagship entity M&M. Besides, it is also present across various other sectors including technology, aerospace, defence, financial services, hospitality, retail and real estate.</div> <div style="background-color: white; color: #333333; font-family: arial, sans-serif; font-size: 12px; line-height: 1.333em;"> "If you look at journey of Mahindras, starting from Scorpio, we basically have pushed the envelope for making the mass market higher in terms of price," said Goenka, who is known as father of the highly successful Scorpio.</div> <div style="background-color: white; color: #333333; font-family: arial, sans-serif; font-size: 12px; line-height: 1.333em;"> Asked what next to expect from M&M in the Sports Utility Vehicle (SUV) segment, Goenka said, "When we started selling Scorpio at about Rs 6 lakh, there was no mass market product being sold at Rs 6 lakh.</div> <div style="background-color: white; color: #333333; font-family: arial, sans-serif; font-size: 12px; line-height: 1.333em;"> "Nothing was sold more than few hundred units at Rs 6 lakh at that time and then we came and sold 3,000-4,000 Scorpios a month at that price.</div> <div style="background-color: white; color: #333333; font-family: arial, sans-serif; font-size: 12px; line-height: 1.333em;"> "Then, when we launched we launched XUV at Rs 12 lakh, again there was no mass market product sold at that price. But we again came in and pushed the envelop. We have done all these," he said.</div> <div style="background-color: white; color: #333333; font-family: arial, sans-serif; font-size: 12px; line-height: 1.333em;"> "Now, going beyond Rs 12 lakh price position is probably unlikely in India right now. There has been a very significant change in the segmentation of this SUV business where the smaller sub-four meter, may be even petrol driven, SUVs are suddenly becoming very popular.</div> <div style="background-color: white; color: #333333; font-family: arial, sans-serif; font-size: 12px; line-height: 1.333em;"> "So for Mahindras, the next big thing would be not to go from Scorpio to XUV to something bigger and more premium, but to come on this end, that is below Scorpio, to see how do we go into the newly created segment of sub-four metre, primarily five-passenger vehicles," Goenka said.</div> <div style="background-color: white; color: #333333; font-family: arial, sans-serif; font-size: 12px; line-height: 1.333em;"> "That is where our next big bet will be," he said. Asked whether this new vehicle could be the lowest price product in the SUV segment, Goenka replied in affirmative.</div> <div style="background-color: white; color: #333333; font-family: arial, sans-serif; font-size: 12px; line-height: 1.333em;"> About the possible timeline, he said, "We will have 2-3 new platforms that we will be launching starting 2015."</div> <div style="background-color: white; color: #333333; font-family: arial, sans-serif; font-size: 12px; line-height: 1.333em;"> Goenka also said that Mahindra group was very active in overseas markets, while the India growth story has also remained intact and the same has been asserted by Indian leaders during WEF summit at Davos, Switzerland.</div> <div> <br /></div> </div> </div>

Mahindra and Mahindra plans new mass-market SUV; eyes lowest-price slot

The company is currently working on 2-3 platforms for this new SUV, which it plans to launch beginning 2015 at a price even below that of S...

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Mahindra & Mahindra sells 75,000 units of XUV500 in 2 years

<div dir="ltr" style="text-align: left;" trbidi="on"> <table cellpadding="0" cellspacing="0" class="tr-caption-container" style="float: right; text-align: center;"><tbody> <tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEizESUss8ykLU-0K46AjsvSvPweC2VfLFfQ4GErsSX6xqUnF0-bklPiZ9b9hUYVuGYIjuJgTm2geDmTCzh_mztJenWC30YmqOylCtVo_ijZrUPgtECoUlEZ1JMzA0BMg4dtF5LBRvYLIvPc/s1600/M_Id_456114_Mahindra_XUV500.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" height="194" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEizESUss8ykLU-0K46AjsvSvPweC2VfLFfQ4GErsSX6xqUnF0-bklPiZ9b9hUYVuGYIjuJgTm2geDmTCzh_mztJenWC30YmqOylCtVo_ijZrUPgtECoUlEZ1JMzA0BMg4dtF5LBRvYLIvPc/s1600/M_Id_456114_Mahindra_XUV500.jpg" width="320" /></a></td></tr> <tr><td class="tr-caption" style="text-align: center;"><span style="background-color: white; font-family: Arial, Helvetica, sans-serif; font-size: 12px; line-height: 17px; text-align: start;">Mahindra & Mahindra said it has <br />sold over 75,000 units of<br /> its global SUV XUV500 in just over two <br />years since its launch. Reuters</span></td></tr> </tbody></table> Home grown auto major Mahindra & Mahindra today said it has sold over 75,000 units of its global sports utility vehicle XUV500 in just over two years since its launch.<br /> <br /> Mahindra & Mahindra is the top most player in the SUV segment in the country.<br /> <br /> "We are overwhelmed by the enthusiastic response from customers to the XUV500 that has led to impressive sales of more than 75,000 vehicles in just over two years since its launch. This is a benchmark for sales among high-end SUVs," Mahindra & Mahindra Ltd's automotive division chief executive Pravin Shah said in a release.<br /> <br /> Launched in September 2011, the XUV500 was designed entirely in-house at Mahindra's state-of-the-art research and development facility, Mahindra Research Valley, in Chennai.<br /> <br /> Upbeat over the massive response to XUV500 from the customers, the auto maker recently launched the entry level 'W4' model, powered by the mHawk 140 bhp engine, of its high-end SUV at an attractive price of Rs 10.95 lakh (ex-showroom, Delhi).</div>

Mahindra & Mahindra sells 75,000 units of XUV500 in 2 years

Mahindra & Mahindra said it has sold over 75,000 units of  its global SUV XUV500 in just over two years since its launch. Reuters H...

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Ready for launch, Mahindra XUV 500 earns 4 Star ANCAP safety rating in Australia

<div dir="ltr" style="text-align: left;" trbidi="on"> <br> <div style="background-color: white; border: 0px; color: #404040; font-family: Verdana, Geneva, sans-serif; font-size: 12px; line-height: 18px; margin-bottom: 15px; margin-top: 5px; padding: 0px; text-align: justify;"> Mahindra XUV 500 is one of the most popular models introduced by the largest Utility Vehicle (UV) maker of India as it shattered all records for bookings in the country. Post launch, the car set a booking record of 7200 units in just 5 days in the domestic market and is now headed for foreign markets as the company's global SUV. The Sports Utility Vehicle (SUV) has passed a crash test conducted by Australian New Car Assessment Programme (ANCAP). Along with this, the model also received all the essential certifications, thus getting the green signal for its launch in Australia by the end of June 2012.</div> <div class="separator" style="clear: both; text-align: center;"> <a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj1Z9cUqwwoHEOy5rWIuCICp14Wl3BSH30kuZtWsckrlj5_vHvy81KWQzZ_FDSWADOav2oTg7UQGQjjKA5JfBMFZkni_VvG15_hAiJ0UNU8pcYqRiRrgCe6xGFu_T66zyyTbmwoGgFeVX0/s1600/Mahindra-XUV-500-Second-Phase-Bookings-Cross-25000-XUV-500-Booking-Information.jpg" imageanchor="1" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img border="0" height="267" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj1Z9cUqwwoHEOy5rWIuCICp14Wl3BSH30kuZtWsckrlj5_vHvy81KWQzZ_FDSWADOav2oTg7UQGQjjKA5JfBMFZkni_VvG15_hAiJ0UNU8pcYqRiRrgCe6xGFu_T66zyyTbmwoGgFeVX0/s400/Mahindra-XUV-500-Second-Phase-Bookings-Cross-25000-XUV-500-Booking-Information.jpg" width="400"></a></div> <div style="background-color: white; border: 0px; color: #404040; font-family: Verdana, Geneva, sans-serif; font-size: 12px; line-height: 18px; margin-bottom: 15px; margin-top: 5px; padding: 0px; text-align: justify;"> Mahindra XUV 500 delivered acceptable performance in the crash test and, thus, was awarded the 4 star safety ratings. Out of total 37 points in the test, the model earned 26, which included 10 points from 16 for front collision and full 16 points for side impact. Reportedly, it lost points as it ended up losing its structural integrity at the time <br> </div></div>

Ready for launch, Mahindra XUV 500 earns 4 Star ANCAP safety rating in Australia

Mahindra XUV 500 is one of the most popular models introduced by the largest Utility Vehicle (UV) maker of India as it shattered all reco...

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